Your next client
won't just appear.
We book qualified sales meetings with decision-makers at the companies you actually want to work with, so you can stop waiting on referrals and start building a real pipeline.
30-minute call · No obligation · No pitch deck
Most creative & digital agencies grow on luck.
Referrals dry up.
You've built something great. But your pipeline runs on word of mouth and word of mouth is unpredictable. One month you're turning down work. The next, you're wondering where the next client is coming from.
Outreach feels wrong.
You know you should be doing more proactive outreach. But between client work and running the business, consistent outbound never quite makes it to the top of the list.
You've tried it before.
Generic emails sent to the wrong people. Irrelevant leads. Calls that go nowhere. It put you off the whole thing - which is exactly the problem we're here to fix.
THAT'S EXACTLY WHERE WE COME IN.
Three things.
Done properly.
Targeting
We take your ICP and sharpen it into a precise list of the right decision-makers, not just "agencies that might want design work" but the specific people at specific companies who are a genuine fit for what you offer.
Outreach
We run multi-channel outbound across phone, email, and LinkedIn. Consistent. Personalised. Persistent without being annoying. The kind of outreach your ideal clients actually respond to.
Your Calendar
Qualified meetings, booked directly into your diary. Not "warm leads." Not email threads for you to manage. Real conversations with people who know who you are and why they're talking to you.
Not another
lead gen agency.
We only work with creative & digital agencies
We're not generalists. We understand your world, your language, and the buyers you're trying to reach. We don't work with SaaS companies or accountancy firms.
Hands-on execution
We deliberately limit our intake so every client gets active, senior-level attention - not a junior team running sequences. When we take you on, we're all in.
WE DO THE WORK - NOT JUST THE STRATEGY
No playbooks handed back to you to implement yourself. We run the outbound end to end. You show up to the meetings we book.
Structured for results
We start with a focused 3-month engagement - enough time to build momentum, refine targeting, and generate real pipeline. No vague retainers. No open-ended commitments.
DELIBERATELY SMALL,
BY DESIGN.
We're not trying to be the biggest outbound agency. We're trying to be the most effective one for a small number of creative & digital agencies who want a consistent pipeline. If there's a spot available, we'll tell you. If there isn't, we'll tell you that too.
"Within six weeks we were having conversations with the exact agencies we'd been trying to reach for years. The difference is the precision."
"I've tried three outbound agencies before. The Intro Agency is the only one that actually understood what we sell and who buys it."
"No fluff, no nonsense. Henry runs the work himself and it shows. Meetings I actually want to take."
We're built for
agencies like these.
Good fit:
- ✓You have a clear offer and know who you want to work with
- ✓You want consistent outbound without doing it yourself
- ✓You have capacity to take on new clients
- ✓You want direct communication - no fluff, no jargon
Not a fit:
- ✕You're still figuring out your positioning or offer
- ✕You're looking for overnight results
- ✕You want a large team and a complex process
- ✕You've never done new business before and have no appetite to change that
Hi, I'm Henry.
I've spent over ten years working in new business development for creative and digital agencies. I know what a good lead looks like, what good outreach sounds like, and what actually gets decision-makers to pick up the phone.
The Intro Agency exists because I wanted to build something lean, honest, and genuinely effective. No inflated promises. No junior team doing the outreach. Just consistent, well-run outbound that generates real conversations with the right people.
If we work together, you're speaking directly with me - not a team of three people you've never met.
Straight answers.
Most clients see their first attended meetings within 4–6 weeks. Outbound is a consistency game, but we don't wait months before things start moving. We'll give you a realistic expectation on the call.
Most agencies send automated, generic messages at volume. We use a smaller, more targeted approach - the kind of outreach that actually starts real conversations rather than triggering spam filters or getting ignored.
At the start, yes - we'll need a thorough brief so we understand your offer, your targets, and what makes a great client for you. After that, your job is to show up to the meetings we book. The outbound is on us.
We discuss pricing on the call, because it depends on your targets, your market, and the volume of outreach involved. We'd rather give you a real number after a real conversation than post a rate card that doesn't account for your situation.
We work on an initial 3-month engagement. It's long enough to run a proper outbound programme and get real results, but short enough that we have to earn your continued business from day one.
We'll tell you upfront. We keep a short waitlist and will reach out when a spot opens. It's worth booking the call either way - if timing doesn't work now, we'll make sure you're first in line.
Ready to fill
your pipeline?
If it's a fit, we'll map out exactly how we'd approach your outreach. If it's not, we'll be straight with you. Either way, it's 30 minutes well spent.
30 minutes · No obligation · No hard sell